It’s hard to believe it’s already been four years since we started this little blog. What began as a simple way to share our kitchen makeover with friends and family has grown into a space where we share projects, ideas, and everyday moments. Looking back, the journey has been surprising, rewarding, and full of lessons—and we’re excited to celebrate our fourth blogiversary with a full week of posts and behind-the-scenes content.

To mark the occasion, we’ve planned a packed week of honest, useful, and entertaining posts. We’ll be sharing the kinds of stories and information we wish we’d had when we first started blogging, and we’ll open up about both the creative side and the business side of running a blog. Here’s a preview of what to expect:

• A “day in the life” series with first-person perspectives from both of us (and even a cameo from Burger and Clara).
• A big giveaway: one lucky reader will win a $500 shopping spree to one of our favorite stores.
• An in-depth breakdown showing how we earn income through the blog, including charts and clear explanations of each revenue stream.
• A numbers post with stats about traffic, audience engagement, and other metrics we track—plus a lighthearted look at John’s soda-themed T-shirt collection.
• A lengthy Q&A where we answer personal questions on video and include extra business insights for readers interested in blogging professionally.
• Our annual reader survey so we can learn more about who follows the blog and what you want to see next.
• An update on our five blogiversary goals for the year, including a recap of last year’s goals and how we did.
• A step-by-step guide to how a typical post is created, from the initial idea and planning stages to drafting, photography, editing, and publishing.
• Technical information about hosting and basic coding tips that many readers have asked for, presented in an accessible, practical way.
• Ten lessons we’ve learned about blogging over the past four years—insights that might help anyone thinking about starting or growing their own blog.

Over the next five days we’ll publish two posts each day, so expect a steady stream of new content. Our goal is to be transparent and helpful: to show you the realities of running a blog, to share the strategies that have worked for us, and to be candid about the challenges. We love connecting with readers, and this week is our way of saying thanks for following along.

We also want this week to be useful for people who are curious about blogging on a deeper level. If we were ever to teach a seminar or host a web class, this is the kind of content we’d cover—real talk about workflow, tools, business considerations, and the day-to-day decisions that shape a blog’s growth. Expect practical tips, examples from our own experience, and honest answers to the questions we get asked most often.

Finally, a small personal note: the framed number four mentioned above was a thoughtful gift from Katie B. She created the number by looping our names—“JohnSherryClaraBurger”—to represent our family of four, which made it a perfect gift for our blogiversary. It’s one of those little touches that remind us how meaningful this project has become.

So raise the roof—our blogiversary week starts tomorrow. We’re excited to share the behind-the-scenes stories, the nitty-gritty details, and the fun surprises. Thanks for being here, and we hope you enjoy the week as much as we enjoyed putting it together.